Our Story

Built to transport.

From a motorhome in lockdown to App of the Year.

The beginning

Explore Immersive began in 2020, when James was travelling New Zealand in a motorhome while the world was locked down. He wanted to share what he was experiencing - not through flat video, but in a way that made people feel they were actually there.

When Apple launched Vision Pro in 2024, James built Explore POV from scratch in six weeks. No prior coding experience. Just obsession with presence.

Now based in Christchurch, New Zealand. 18 months later: 100,000+ downloads, 2,500+ ratings, App of the Year 2025.

James filming in New Zealand

The moment everything changed

A message from a user named Usman changed everything.

Usman lives with a physical disability. He'd never climbed a mountain or kayaked a lake. Through Explore POV, he did both - and wept when he took off the headset.

"When I took off the Vision Pro, I had tears streaming down my face. I couldn't forget that experience."

- Usman

That was the moment it stopped being about travel. If it could do that for Usman, it could do a lot more than entertain people.

Today, we're partnering with healthcare providers, schools, and conservation organisations to deliver presence where it matters most. Researchers at the University of Michigan are running an early-stage study into how immersive video affects wellbeing, and Oxford University is recruiting for a study on the same question. The Michigan work was featured by CBS Detroit.

Usman using immersive video
190+
Locations
23+
Countries
100K+
Downloads
2025
App of the Year
Our Technology

The equipment

We shoot with the Blackmagic URSA Cine Immersive - the same camera system co-developed with Apple for Vision Pro. This isn't consumer-grade 360 video. It's cinema-quality immersive capture.

  • 16K resolution capture
  • Custom AI upscaling pipeline
  • Mistika / DaVinci Resolve workflow
  • Optimised immersive delivery
Blackmagic URSA Cine Immersive

Let's explore what's possible.

Whether you're a healthcare provider, educator, conservation organisation, or enterprise - we'd love to discuss how immersive video can serve your mission.

Get in Touch